![]() Here’s an example of a simple yet effective announcement. Once you’ve built out your profile, then you have somewhere to drive back to when you post your first announcement. If you need more options, consider using a tool like LinkTree to help you build a “tree” of links for users to choose from. Remember that you only get one link on Instagram, so make it count. If you do, be sure to drop that into the profile description as well. It’s also a great idea to have a hashtag for your podcast. You can use emoji to help highlight this content or add a style. In your Instagram profile, be sure to include important information about your podcast, including its name, when it airs, what platforms to find it on, and the topic. So make sure that your podcast is discoverable. In fact, a staggering 83% of users discover new products or services on this platform. In the last few years, Instagram has become increasingly important in informing the customer buying journey. Here are five effective ways to promote your video podcast on Instagram. You’ll also be able to promote your posts to reach a wider audience.Īs you can see, Instagram is an effective marketing tool for promoting video content that you create with Ecamm Live. You can switch to a business account for free to make the most out of features like clickable links and Instagram analytics. Instagram has business-specific features for podcast promotion.It’s a great place to share shorter promotional video clips or audiograms from your podcast. Instagram is focused on photo and video content. ![]() So it’s more likely that your target audience will be active on this platform. It’s one of the fastest-growing social media networks with the most engaged user base.
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